A life of misery
Just like us, pigs have personalities. They are curious and social animals. They show empathy and like to be with other pigs.
Pigs can be as playful as a dog and are as intelligent as a three-year-old child. Yet in factory farms across the world, they are kept in awful conditions.
In their life of imprisonment, pigs become noticeably depressed and agitated. Isolation and lack of stimulation makes their eyes sink into their heads. Chronic hunger causes mother pigs to chew with an empty mouth until it’s frothing.
These pigs have no joy in their lives. Only sadness and suffering.
Mother pigs need mental stimulation, but on factory-farms they don’t get any. They bite the bars of their steel cages out of boredom
Factory-farmed mother pigs’ food is limited, so they resort to repetitively chewing from chronic hunger. This makes them froth at the mouth
Mother pigs in cages are unable to move or turn around for most of their lives. This confinement causes awful anxiety
These intelligent creatures deserve a life beyond suffering.
In contrast to factory farming, good animal welfare reduces stress, injury and disease, decreasing the need to use antibiotics too often. Ultimately, higher welfare pigs provide better pork for you and your family
Your voice is vital
Supermarkets have the power to change pigs’ lives.
Pork is big business. Supermarkets spend millions of dollars each year sourcing pork from producers around the world. They’re responsible for ensuring their producers raise pigs right. But supermarkets will only do this if they know it’s important for their customers.
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