Fast food isn’t worth the needless suffering of billions of chickens
The Pecking Order grades fast food giants against three criteria for chicken welfare.
Here’s how McDonald's stacks up:
Policies
Poor: McDonald’s has made several commitments to improving chicken welfare across most of the geographies the company is present in, but they don’t align with best practice.
Targets
Poor: Despite McDonald’s having a target to avoid broiler cages across all geographies, they do not have any other truly universal or robust targets.
Reporting
Very poor: McDonald’s publishes very limited data on its progress towards better chicken welfare.
Tell McDonald's it must do better
It’s time to take cruelty off the menu. Click the button below to tell McDonald's its score
Don't have Twitter? Share McDonald's Pecking Order score on Facebook.
Fast food is failing
Our comprehensive report has revealed the shocking lack of commitment or care by these billion-dollar fast food companies. Allowing chickens to suffer to maximise profits is unacceptable.
World Animal Protection. Company Limited by Guarantee in England and Wales, Registration No. 4029540. Registered Charity 1081849. 222 Grays Inn Road, London WC1X 8HB, United Kingdom